Study: Taking Delta Airlines to Detroit
R O L E
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Individual Project
UX Researcher
STUDY / UX / IDEATION
D U R A T I O N
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1 Months
In October, my family and I decided to go to Detroit for a few days to meet cousins and other extended family for a memorial and during that time, I was assigned to conduct an observational research for my final research report. I decided to take this chance and take observational notes during the flight to Detroit and in this case, we were taking Delta Airlines.
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This process was really new for me and taught me to be more observant and how to take notes more efficiently and quickly. I started becoming more aware of my surroundings and learn more from other people that I have met. This case study focuses on how the flight makes the trip comfortable, either by entertainment, seat arrangements, or refreshments!