
Ever Cup
UI | UX | VISUAL DATA | PROTOTYPING | BRANDING
ROLE​
Prototyping
UX Design
Visual Design​
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TOOLS
Figma
Illustrator



Ever Cup
For overachievers.
For the coffee and tea lovers.
For you, forever.
Ever Cup is a tea and coffee company that sells drinks and accessories. For this company, Ever Cup wanted a database to understand the relationships between customers and their products.
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Target Users: Finance and Marketing Department of Ever Cup
Goals
1. Create an easy-to-read analytics in their new database, Ever Cup Insights.
2. Quickly gather data through easy navigation.
3. Create ways to customize data.
Methodology of Design
Design methodologies implemented during the process:
01.
Design
Thinking
Empathize
Define
Ideate
Prototype
Test
02.
Cognitive
Load Theory
Extraneous load
Schemas
Instructional Design
Visual Design
03.
Data
Visualizing Principles
Simplicity
Consistency
Ease of Pattern Recognition
Labeling
Interactivity
Hierarchy
04.
Gestalt
Principles
Proximity
Similarity
Closure
Continuity
Common Region
Branding
1. Themes of flowing liquid
2. Rounded edges
3. Rich browns and offset blues
Colors that resemble the blues of freshness and integrity and the browns of warmth and comfort.
Few colors are grey-toned to mimic pastel colors.
Grain effect for a softer look.









Prototyping & Conclusion

In a few weeks, I designed a database that showed different trend comparisons, sales and purchases, sentiment rate, returns, and ways to gain approval from customers so they come to buy more products again.
I tend to be more curious about product and customer relationships which is what interested me in designing data visualizations. I also wanted to learn from my other experiences designing graphs and charts and create a light version with easier navigation systems. Since the target users are company employees such as marketing and finance, they would find Ever Cup Insights valuable and quickly get information. In the future, if I further worked on the project, I would add more pages, design customizable options and inventory status, along with more interactions with filters and charts.