Nekopaw Showcase
UX/UI | CASE STUDY | PROTOTYPING | WIREFRAMES | VIDEO SHOWCASE | CAPSTONE
Nekopaw
Nekopaw is an all-in-one app that supports new cat owners with ease of access to veterinarians that find your and your cat's needs, find information in verified articles to learn about cats, plan your journey with goals and reminders, and find a cat community to connect with.
Case Study
I saw a need for a cat app that helps new cat owners with their feline companions. I used the design thinking model to
structure our case study, creating UX Lean frameworks to define our app idea.
Research
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Conducted Interviews & Surveys
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Contacted Veterinaries & Pet Stores
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Visited Adoption Centers
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Online Research
Figma Visual Process
Interview Process
Strengthen communications between health professionals and the public. However, as private business couldn't reveal confidential material, we conducted a different approach.
Using Google Form, we changed our demographic to cat owners in tier 20s. We also included current cat owners and asked what they wanted when they first adopted. We posted posters near adoption centers and pet stores.
Seattle Humane
Among the many other shops, adoptions, and medical institutions that we researched and went to, the two that we got the most information on were:
Seattle Humane and Whole Cat and Kaboodle Cafe.
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After interviewing and observing what future cat owners ask the receptionists and ask future cat owners what they want to help them, we decided to create an all-in-one informative cat app. This would include information in food, support in medical, social, and more.
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Wireframing & Prototyping
The tools used in this framework was Figma & Protopie.
Figma Wireframes
Figma Prototyping
Exhibition & Closure.
To pitch our app, we we negotiating budgets for materials and space, using a projector of our video. We noticed people had liked the online medical assistance and the community rankings for products as well as the social aspect of the app.
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Conclusion
In hopes to help new or future cat owners, we concluded in our research that an app with accessible data, communities, and healthcare would be beneficial to have in the market. People who came our booth liked our idea and wanted more features such as bringing in other pets, such as dogs. Three tools that I found that made Nekopaw shine was protopie for its niche features which Figma didn't have, Figma for ideation and collaboration, and Trello for time management and to timeline our progress.
If the project were to continue I would:
1. find realistic business models to implement into Nekopaw so the app can be monetized
2. Interview businesses to understand the corporate side on ways to make information more accessible to cat/pet owners.